TECH+ART
National Geographic Channel Digital
Role – Producer, Editor
Agency – The Front
TECH+ART is an exploration of the intersection between technology and art.
TECH+ART was developed as a tangential series to drive viewers to watch Genius: Picasso on National Geographic Channel. Analytics of Genius season one demonstrated that digital content related to science and technology performed best. To capture this audience, we developed this series to modernize the concept of art and show how artists are using technology in innovative ways.